ASICS just unveiled its latest unisex collection — JYUNI White. In Japanese JYUNI means “twelve” but it also represents the movement of time and the constraints time brings.
The collection is bringing together the brand’s signature lifestyle-focused functionality with an elevated fashion-forward aesthetic.
Inspired by the contrast between modern Tokyo’s gray concrete buildings and traditional Tokyo’s use of red, it includes three pieces: a short sleeve top, a woven hooded jacket and knit short pants. The woven hooded jacket is made of translucent water-resistant nylon and lightweight mesh. The knit short pants are made with Japanese looped back French Terry that balances warmth and weight, provides stretch and has a dry touch finish. The short sleeve top is constructed from a stretchable and durable lightweight fabric that prevents loss of shape.
The collection’s emblem is a glow-in-the-dark 3D hexagon graphic which appears on every piece.
JYUNI project represent traditional Japanese design through a combination of minimalism, beauty and functionality — while remaining technologically innovative. The Limited Collection launches in Tokyo on January 27 and globally on February 10.
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