One of Nike‘s most popular Japanese doors, Nike Harajuku, reopened on July 12 with an expanded layout and enhanced services similar to last month’s refitting of NikeTown London.
The remodeled store now features a giant Nike Women’s floor, offering the largest selection of Nike Women’s product in the country. New services through Nike App at Retail — reserving product, reward unlocks, Nike scan and Instant Checkout, to name a few — will be available following the Nike App’s high engagement from NikePlus members after its national launch in December 2018. Also worth checking out is the maker’s studio showcasing the work of local Tokyo artists such as Ms. Ran Tondabayashi.